1. Who processes the data
The controller of personal data is Mgr. Martina Kypastová, company ID 87861461, Závodní 2424/35, 735 06 Karviná. You can contact us regarding personal data at business@kypyx.cz.
2. What data we process and where it comes from
We collect the data you enter yourself only in the contact form (traffic measurement is described in section 8). Only your name and email are required. Optionally, you can add your company name, phone number, approximate budget, when you want to start, the address of your current website and a message. Together with the enquiry, the address of the page you are sending it from and where you came to the website from (for example a search engine) are sent automatically, so that we know what brought you here. Both end up only in the email with the enquiry.
We then automatically send a confirmation that the enquiry arrived to the email you entered. The confirmation does not contain anything you wrote in the form.
If we end up working together, you provide any further data needed for the contract and invoicing (for example a billing address) directly in communication with us, not through this website.
3. What is not processed
The loss calculator and the website readiness test on this website calculate exclusively in your browser - no value you enter into them is sent anywhere. Without your consent, the website stores no measurement cookies and loads nothing from Google or Microsoft.
4. Purpose and legal basis of processing
- Negotiating and performing a contract (Art. 6(1)(b) GDPR) - handling your enquiry and any resulting cooperation.
- Legitimate interest (Art. 6(1)(f) GDPR) - protecting the form against automated abuse (spam) and aggregated cookie-free traffic statistics (Vercel).
- Consent (Art. 6(1)(a) GDPR) - traffic measurement through Google Analytics and Microsoft Clarity. You can withdraw your consent at any time (section 8).
- Compliance with a legal obligation (Art. 6(1)(c) GDPR) - keeping accounting and tax documents for concluded cooperations.
5. Retention period
Data from an enquiry (including optional data such as phone number or budget) that did not lead to cooperation is kept for at most 1 year from submission. Accounting and tax documents are kept for 10 years in accordance with the legal obligation. Contract documentation is kept for the duration of the limitation period.
6. Recipients and processors
We do not sell your data or pass it on for third-party marketing. We use the following processors:
| Processor | Role |
|---|---|
| Vercel | Website hosting and operation, aggregated traffic analytics (cookie-free). |
| Resend | Delivery of the email with the enquiry from the contact form and of the automatic confirmation to your email. |
| Google (Gmail) | The destination mailbox where enquiries arrive. |
| Cloudflare (Turnstile) | Bot protection for the form - active only if it is set up in production. |
| Google (Google Analytics 4) | Traffic statistics - only with your consent. |
| Microsoft (Clarity) | Click maps and recordings of how visitors move through the website - only with your consent. |
7. Transfers outside the EU
Some of the processors listed above are based in the USA. The transfer is covered by standard contractual clauses or, where applicable, the EU-US Data Privacy Framework.
8. Analytics and cookies
Vercel Analytics always runs - aggregated visitor statistics without cookies, which do not profile individual users.
Only if you consent in the banner, the following also start:
- Google Analytics 4 - which pages you read, where you came from and what you do on the website (for example opening the form). It stores the cookies
_gaand_ga_*with a validity of up to 2 years. Google Analytics does not store the IP address, and we keep the data for at most 14 months. - Microsoft Clarity - click maps and recordings of how visitors move through the website (movement, clicks, page scrolling), so that we can see where the website gets stuck. The content of form fields is not recorded. It stores the cookies
_clck(1 year) and_clsk(1 day), and recordings are deleted after 30 days.
The website does not use advertising cookies. The website remembers your choice (consent or refusal) in your browser. You can change or withdraw it at any time using the “Cookie settings” link in the footer or here: . After you withdraw consent, the cookies of both tools are deleted.
9. Automated decision-making
This website does not carry out any automated decision-making or profiling with legal effects on you.
10. Your rights
You have the right of access to your personal data, rectification, erasure, restriction of processing, portability, and the right to object to processing based on legitimate interest. We will handle your request within one month of its delivery to business@kypyx.cz.
11. Complaint
You have the right to lodge a complaint with the Office for Personal Data Protection (Úřad pro ochranu osobních údajů), Pplk. Sochora 27, 170 00 Praha 7, www.uoou.gov.cz.
12. Effectiveness
These policies are effective from 2026-08-15, last updated 2026-10-25 (new form fields and enquiry confirmation).