Customer communication
Replies to reviews and comments
Every review and comment gets a reply. AI prepares the draft; you approve it.
Running at fotobazos.cz
The problem
An unanswered review looks like disinterest - and a negative one looks even worse. Comments under posts pile up in three places, and replying to them manually means checking Google, Heureka, Instagram, and Facebook every day.
Who it is for
- Online stores
- Restaurants and accommodations
- Local services
- Brands on social media
How it works
Collection in one place
New reviews from Google Business Profile and Heureka, and comments from Instagram and Facebook, are continuously pulled into one queue.
Categorization
The model distinguishes praise, a question, a complaint, and spam. Complaints and questions rise to the top; spam is filtered out.
Reply draft for approval
A draft arrives for every item that deserves a reply. You approve, edit, or reject it.
You decide
Replies are not published automatically. For negative reviews, the system only makes suggestions - the tone and promise to make things right are always up to you.
What you get
- Connection to Google Business Profile, Heureka, and social media through their APIs
- Sorting by type and urgency
- Reply drafts in the brand's tone
- Approval with one tap
Running in production
Fotobazoš.cz
A system that runs beside the store, not inside it. It prepares posts from the catalog, creates products from one photo, watches comments, reviews, and inboxes, and suggests replies. The owner approves everything that goes out with one tap on her phone.
View the case study →Frequently asked questions
What if AI makes a mistake?
That is why AI suggests and a person decides. A new system starts in shadow mode: it sorts and suggests, but sends nothing. Then you approve each step with a single tap. Only what has proven itself in production can run on its own, and even then there is a log and a way to intervene. When facts are involved (prices, stock availability), a second step checks the output against the data source.
Do we need to change the systems we use for automation?
Usually not. We connect through what you already have: APIs, product feeds, exports, email or a shared folder. For example, marketing automation at Fotobazoš runs entirely outside their website. It reads the feed and sitemap, so nothing on the website needed to change.
Does it fit your operation?
Describe how you do it today. The process analysis is free and does not commit you to anything.